Roughly a year and a half after acquiring local ride-hailing rival TaxiForSure, Ola has delivered the final blow and shut down the company’s business, according to people close to the development. And what’s even worse, reports suggest that over 90 per cent or 700 TaxiForSure employees have been booted in this restructuring process.

As you may already know, Ola had been silently shifting and merging the former’s business into its own operations post acquisition. Starting with the integration of super-cheap hatchback rides under TFS banner into its own app, Ola at a later stage migrated the same service to its platform in the form of Micro rides. Around the same time previous year, it had also shut down operations of TaxiForSure as an independent brand in 22 cities across the nation.

The sources(six anonymous former and current Ola employees), however, now suggest that the largest Indian ride-hailing service has completely phased out TaxiForSure’s business and this came into action internally starting 30th July. In a crunch to reduce burn rate and eye profitability, the company has shuttered TFS and moved all the driver to its own platform. The company, of late, has also been prompting TFS users to migrate to Ola app for a better service, drivers and experience.